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Hidden In Plain Sight

  Discover the world in a very UNIQUE way   

Discover South Carolina

About the project

  • This project will showcase the unique beauty of South Carolina through body painting camouflage.

  • World renowned artist, Avi Ram, will paint models to blend seamlessly into the breathtaking landscapes and destinations creating stunning living art installations.

  • The project will be part of an online show called “Hidden In Plain Sight” creating visually stunning content that promotes tourism, destination and attractions.

Arc de Triomf, Barcelona, Spain

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  • Content Creation: The project will generate a series of high-quality images, videos, and behind-the-scenes content, showcasing the transformation of models into works of art while immersing them in landscapes and cultural experiences.

  • Promoting Tourism: Alongside the artistic content, each episode will provide practical tourist information, such as accommodations, local cuisine, transportation, and must-visit attractions, seamlessly blending tourism promotion with artistic expression.

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Hillsboro LightHouse, Florida

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What's involved

  • Each destination involves extensive planning to create a unique and memorable mind-blowing video that will promote the destination.

  • Each episode includes 2 body painting locations that are related to the destination.

  • Note- models will be wearing a boy shorts underwear and a strapless top.

  • The crew will include 2 to 4 models, videographer, editor and handlers to make the magic come to life.

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Flamingo Gardens, Davie, Florida

Fort Lauderdale Beach, Florida

What will you get

1- Social media content

Each destination will include:

-Full “Hidden in plain Sight” episode -   5-6 minute long.

-2 Reels\ Shorts for social media.

-Highlight Clips

-Each video will include information for Tourism, Destination and Body painting


2-High Resolution images

Each destination will include

high resolution pictures of the final results

and behind the scenes pictures.

David Museum, Jerusalem, Israel


The content will be shared on all Avi Ram’s, Airbrush Hero social media and boost (paid ads)

Verified Instagram, Facebook, Youtube, TikTok, Snapchat and X (Twitter).


My latest destination for Visit Lauderdale

went viral with over 100 million views and its still going.


Cost per Destination \ Episode: $18,000
What is included




•Videographer / Editing Crew / Equipment






•Per diem


•Social media content

•social media posts and boosting

•High resolution pictures

We recommend multiple destinations / episodes

to create the best promotional content for increasing awareness and tourism for your destination.

Concepts and ideas for several destinations in South Carolina. Each location will be showcased uniquely through the art of body painting illusions. Our approach includes comprehensive coverage of destination information, the travel experience, local tourism attractions, and capturing genuine reactions from people encountering our creative body painting expressions.

1- Zoo destinations-

Camouflaging models into mesmerizing natural highlights within the park, or even morph them into animals, creating an awe-inspiring experience that will leave people utterly captivated.

  • Riverbanks Zoo and Garden-

  • Greenville Zoo

Example of an episode from "hidden In Plain sight" at Flamingo Gardens -

  • South Carolina Aquarium

  • Lowcountry Zoo

2- Golf / Mini golf destinations

Camouflage models seamlessly within nature's beauty and highlight spots. Our focus can be on a single destination or a combination of two destinations in one episode. For instance, we can merge a mini-golf and an adult golf destination into a captivating 'Hidden in Plain Sight' episode.

  • Hilton Head island golf

  • Myrtle Beach golf

  • Charleston golf

  • Hawaiian Rumble

  • And more

  • 3- History / Gardens / Monuments

Example of an episode of "Hidden in Plain sight" at Bonner House -

Blending models within iconic natural backdrops and destinations, accentuating the rich historical narratives behind each location

  • Fort Sumter National Monument

  • Magnolia Plantation and Gardens

  • Boone Hall Plantation and Gardens

  • Brookgreen Gardens

  • Middleton place

  • Pearl Fryar topiary garden

  • And more.

4- Museum

Blending models seamlessly into museum surroundings, emphasizing the must-see and must-visit attractions within the space.

  • Patriots Point Naval & Maritime Museum

  • EdVenture

  • Columbia musium of art

  • Greensville museum

  • And more.

5- Beaches

Experience the unparalleled beauty of South Carolina's beach destination, where we skillfully blend models into the natural surroundings, creating a unique and captivating showcase.

Example of an episode of "Hidden in Plain sight" at fort lauderdale beach:

6- National Park / State Park

Highlighting the journey, nature, landscapes, hiking, and water attractions through the artistry of body painting

  • Congaree National Park

  • Jones Gap State Park.

  • Table Rock State Park.

  • Paris Mountain State Park.

  • Keowee-Toxaway State Park.

  • Caesars Head State Park.

  • And more .

7- Towns in South Carolina that are a must visit

Example of an episode of "Hidden in Plain sight"

at Wilton Manors:

An excellent method to promote small, distinctive towns in South Carolina, emphasizing local restaurants, popular attractions, and vibrant community life

  • Broadway at the Beach

South Carolina holds a wealth of experiences, and I'm thrilled for the opportunity to embark on this journey with you.

Airbrush Hero by Avi Ram
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